We are creatures with an insatiable desire to consume information. We walk around aimlessly looking down at our phones until we bump into other people looking down at their phones.
Translating ideas into words may be the most complicated thing we do. Part of the problem is our brain likes to see pictures and hear sounds. Even right now, there is a little voice inside your head explaining to your brain what you are reading.
I bet that headline caught your attention, because your brain loves stories. Scientists say storytelling triggers chemical responses that lead to specific behaviors and actions. Every organization or business has stories to tell non-stop. The challenge is telling those stories in a compelling, memorable way.
Your best stories are human ones. Whether it's a new idea, a new product, or a new employee benefit, your message has a better chance of hitting its mark when you allow readers to visualize themselves as active participants within the story. Or when customers and colleagues help deliver the message through their own experiences. They can be your storyteller, too.
Stories can come in all sizes, but good stories share a few common things—a strong, persuasive message, a clear point of view, human interaction, and a common, intuitive perspective that encourages conversation with your audiences. Everyone deserves to be heard. Let me help you make that happen.
Owner/Chief Creative Officer
I have been a senior communications strategist for more than three decades, helping Fortune 500 companies, non-profit organizations, and top agencies tell their stories to global audiences. In the process, I have delivered a wide range of writing jobs, including digital content, video scripts, blog posts, news releases, training programs, and executive speeches.
I have been a storyteller all my life—as a journalist, speechwriter, community activist, actor, and playwright. Many of my plays have been produced in the New York City area, and one received a Perry Award from the New Jersey Association of Community Theaters for best original work. A native New Englander, I now live in Holmdel, New Jersey, and belong to the Dramatists Guild. You can find most of my plays on the New Play Exchange.
I’m an adjunct instructor at New York University, teaching graduate classes in corporate communications and public relations writing. I’ve also created professional development courses around story-telling and presentation skills in a corporate setting. And I have served on my town’s school board for over eight years.
I work directly with senior executives to help them craft their messages and select the right channels for their corporate communications, both within an organization and outside of it.
With two decades of experience managing internal communications campaigns, I can develop appropriate content to support transformation initiatives or generate greater awareness of corporate messaging and strategy.
Blogs offer a personal vehicle to start a dialogue with your audiences or share your expertise with the world. I'll help you keep your content fresh, interesting, and memorable across a variety of digital and social media.
Got a story about a new product or initiative that's dying to be heard? I can help you get the world out through crafted articles or press releases and align them with popular print, digital, and social media channels.
Videos can seize your audience's attention and keep it there. I'll work closely with you to translate your messages into a compelling visual story. In addition to script writing, I can also provide voiceover narration.
My plays are available to theater companies looking to produce original works. I also write commissioned scripts or copywriting to meet any production company or agency's specific needs.
"Mike really takes the time to ask thoughtful questions to work on effective solutions. He is adept at identifying the right players, gaining consensus, motivating the teams to do their best, and bringing every project to completion in ways that satisfy the client."
"Mike is an incredibly talented and passionate communicator, known throughout the corporate comms community for his inspirational storytelling, digital content strategies and leadership skills. I recommend him highly."
"I have worked with some of the absolutely best people in communications over the years. Mike is clearly in the top three. As for employee communications and executive communications, Mike ranks number one. Mike's creativity and passion make him so."
"Mike helps my company, Neutrona Networks, for all kinds of creative writing projects, including awards applications, press releases, content for BOD presentations, websites, customer portals, corporate messaging and storytelling in general. Mike applies the 'premium polish' to the content we produce. We send it to him as an 8/10, and he makes it perfect."